The new crossover of the British brand will be presented in the fashion city of Istanbul.
“The Milan design week is a great opportunity to show off a new SUV with an Italian name borrowed from Latin,” explained Amy Frachella, senior designer for the selection of colors and materials for Land Rover. “Our cooperation with the leading manufacturer of designer fabrics in Europe, Kvadrat, was incredible Successful: we share common principles and strive for innovation to provide customers with even more choice. ”
To see the novelty, guests of the Fashion Week will have to go through the installation – “forest” made of special materials from Kvadrat, which is designed to recreate the reality, where “chaos gives way to contemplation.” This company, commissioned by Land Rover, has developed a unique alternative to leather in the premium segment.